Show us your most innovative label ideas for 2025 and win the #LABELicious competition!

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Show us your most innovative label ideas for 2025 and win the #LABELicious competition!

Could you be one of the future heroes of product labelling? Or are you already working in the label industry, ready to create the most spectacular brand label in the near future? Or the most advanced technical smart label? Or a fresh vision to improve sustainability in labeling?

Enter the competition with your most innovative ideas for labels for 2025 and win #LABELicious in 2019!

The #LABELicious competition is a challenge for young and future professionals in Europe, aged between 18 and 25. You can enter your ideas in the 3 categories outlined below. For every category, a dedicated brief can be downloaded. Entries must be be based on the brief.

Smart / Intelligent / Multifunctional Labels

#Labelicious calls for truly fresh & feasible ideas about integrating technologies in brand/functional labels to enhance the experience and the value of the label in the end-customer’s business case in 2025. The entry should demonstrate how label converting technology adds value to a label through new functionality, production methods or other technical innovation.

Brand Design

#Labelicious calls for next-generation labeldesign, both visually and from a contructive and functional perpective. The entry should demonstrate how in 2025 a branded label creates an outstanding experience, competitive advantage and added value for a brand in its own product category.

Sustainability

#Labelicious calls for new approaches to improve sustainability in the field or product labelling. The entry should demonstrate how in 2025 a new approach to label design, production and application can contribute to a positive sustainability performance.

All information about the #LABELicious competition is available from 7 November 2018. Entries can be submitted between 15 January 2019 and 15 May 2019. This allows for candidates to start preparing their project during the 2 months prior to the first possible submission date. The complete timeline is visualised below.